Refine Labs helps mid-market and enterprise B2B SaaS companies change the way they measure and execute marketing. Our demand strategies drive qualified leads, maximize ROI, and reduce acquisition costs for profitable, sustainable growth.
We typically work with companies who have over $30 million ARR, a minimum marketing budget of at $1M+ per year, are already spending $50K+/month on paid advertising and have an annual contract value of $25K+.
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"Since the beginning of our time with Refine, we've had an 83 percent increase in HIROs. That’s an 80% increase in HIRO pipeline, which is the best opportunity generation Splash has had to date. It's been really exciting for the whole organization."
"Picking the right partner at the time was really important to our early success. Working with Refine Labs was one of the first initiatives I prioritized, focusing on brand and demand creation. Refine Labs was progressive in nature, questioning what was in place in most organizations and driving the transformation required for growth."
"Unlike many other agencies, Refine Labs’ North Star was business growth - rather than vanity metrics like traffic, leads, and MQLs (which of course they measured, but treated more like leading indicators)."
“Refine Labs helped us shift from traditional lead gen to metrics that truly drive business impact… comparing H1 2023 to H1 2024, we saw a 46% increase in hand raisers and a 59% growth in HIRO pipeline.”
