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It’s with deep pride that I share the news that we’ve promoted Megan Bowen to CEO of Refine Labs, and that I’ll be moving into the position of Executive Chairman. This is an important step in Refine...
Now, more than ever, companies need to know what’s driving revenue and what’s not. Nailing these insights is critical to create a successful revenue plan. For the first time, Refine Labs is unlocking...
Refine Labs' is sharing the step-by-step guide to their unique approach to paid social, which has been validated over years of observation, experimentation, and execution at scale, resulting in...
A Refine Labs data study confirms that sharing information through a personal LinkedIn profile drives 2.75x more impressions and 5x more engagement when compared to a company profile. This study...
Refine Labs is challenging the traditional department-focused approach to understanding pipeline activity with its new measurement principle, Pipeline Sources. Companies that categorize their leads...
A Refine Labs data study concluded there was a 90% measurement gap in what software-based attribution is claiming versus what first-party customer-led data is showing. Specifically, “dark social”...